Apple Intelligence sure looks lame, but it shows how Apple can still win AI

Apple AI doesn’t need to be the smartest in the room. It just needs to drown out all the other conversations.

I want to tell you about a future. A future where, just by talking to your phone, you can book appointments, set timers, play music, check the price of a stock, and find out the weather. 

These are examples of Apple’s new AI capabilities, announced this week at the World Wide Developers Conference.