Hong Kong Tourism Board and Art Basel Announce Three-Year Global Partnership

Hong Kong, June 17: The Hong Kong Tourism Board (HKTB) and Art Basel are delighted to announce a new three-year global partnership, marking a significant milestone in cultural collaboration. With this new partnership, HKTB became the pioneering tourism organisation to forge a global strategic alliance with Art Basel. This groundbreaking announcement took place during the press conference of Art Basel in Basel. The collaboration transcends Hong Kong, extending its reach to all Art Basel shows worldwide, commencing with Art Basel Paris this October.