‘Night out’s sorted!’ fashion fans rave about Primark’s latest 90s nostalgia comeback and it’s a total bargain too
THEY’VE been reviving 90s fashions in the hope of a style comeback.
And the latest outfit to return to the shelves in Primark is a bandeau maxi dress that wouldn’t look out of place in a club back in 1999.
The store in east London took to TikTok to share a look at the bodycon number, which comes in both black and red.
“New dresses!” they captioned the video.
The clip showed the slinky dress in black first, and then in red, with both looking equally stylish.
They also added hashtags including #summervibes, predicting the dress will be a hit in the warmer weather.
One person in the comments section asked how much the dress was too, to which the store replied that it’s just £10.
“TEN QUID?” someone else replied.
“We are SPRINTING!” another said.
“I need that red one,” a third commented.
“Night out’s sorted!” someone else gushed.
“They actually nice!” another agreed.
Others were divided as to whether or not they should get the black or the red.
“Omg I need red!” one insisted.
As another said: “Got the black one today!”
“In love!! a third gushed.
“Kinda like it for £10,” someone else said.
While another sighed: “I want so bad I just don’t have the body for it lol!”
In the product description on the Primark website, they shared the different ways the dresses can be worn.
“Style it with delicate jewellery and strappy heels for a sophisticated evening ensemble,” they began.
“Layer it with a cozy cardigan and ankle boots for a chic daytime look, or even dress it down with trainers and a denim jacket.
“Could it get any more versatile?”
Primark is the latest store to have tried to bring back some of the much-loved 90s fashion trends.
Other ones they’ve tried out include disc belts, wooden clogs and even, most recently, denim ra-ra skirts.
The Denim Tiered Ruffle Mini Skirt is actually from Rita Ora’s newest range, and will set you back £16.
Why is Primark the place to go to for bargains?
JUST how does Primark do it? Continue delivering on-trend items at such incredible prices? According to bosses, it's down to four points.
- They “sell a lot of items” – Thanks to that, they are able to make savings by buying in bulk for their 191 UK stores
- They “do very little advertising”
- While their clothes offer the “latest trends”, they “don’t use expensive hangers, tags or labels”.
- And lastly, they try to be “as efficient as possible when transporting products from factories to stores”. This includes things like asking “suppliers to pack our t-shirts so they are ready to go straight on shelf”.
For more information about how Primark keeps their costs so low, and are able to deliver such amazing bargains, visit the Primark website.
Primark posted a video of some of their latest arrivals on Instagram, captioning it: “Our most-wanted picks from the latest Rita Ora X Primark collection.”
But in the comments section, numerous people admitted they’d seen similar skirts before – decades ago.
“What year is it???” one wondered.
“Definitely had a skirt like that back in 2003,” another insisted.
“It’s like they’ve dredged the stock room and stuck a Rita Ora label on it!”
“I’m sure I have a skirt like that somewhere,” a third added.
“We are back to the 90s. For those that remember,” someone else wrote.
