Celtics Make Slight Tweak To Uniforms Following NBA Title Win

The Boston Celtics are making a few changes to their uniforms in 2024-25, updating their look after finally capturing Banner 18. It’s really just housekeeping, though. The C’s announced Tuesday they’d launched a multi-year partnership with Amica Mutual Insurance to become the club’s new jersey patch sponsor. It will be the third sponsorship patch used […]

The Boston Celtics are making a few changes to their uniforms in 2024-25, updating their look after finally capturing Banner 18.

It’s really just housekeeping, though.

The C’s announced Tuesday they’d launched a multi-year partnership with Amica Mutual Insurance to become the club’s new jersey patch sponsor. It will be the third sponsorship patch used by Boston since the NBA introduced the concept in 2017 — joining General Electric (2017-2019) and VistaPrint (2020-2023).

The start of something special ☘️

We are proud to announce a multi-year partnership with @Amica. In addition to becoming our new jersey patch partner, Amica will help support the Shamrock Foundation with the goal of expanding access to early childhood education in New England. pic.twitter.com/ZK1cQrNYpa

— Boston Celtics (@celtics) July 9, 2024

Amica’s partnership will include a community initiative focused on early childhood education in New England.

The Celtics, of course, won’t stop there with the updates.

Boston’s jerseys will also include a new “18” tag on the back of the collar, making it the first franchise to reach that number on the NBA’s unique jersey detail.