Samsung launches sixth generation foldables amid rising competition from Chinese brands

Samsung has intensified competition in the super-premium foldable smartphone segment with the launch of its sixth generation devices, the Z Flip6 and Fold6. Despite maintaining a dominant 79% volume share in India's foldable smartphone market as of Q1 2024, Samsung faces growing competition from Chinese brands like Tecno, Motorola, OnePlus, and Vivo.