New York's favorite ice cream flavor: report

While there are hundreds of flavors of the frozen dessert to choose from, a new report by Instacart has revealed the most popular ice cream in New York, as well as the most commonly purchased flavors across North America.

ALBANY, N.Y. (NEWS10) -- As the state continues to swelter in the summer sun, there is arguably no better sweet treat to combat the heat than ice cream. While there are hundreds of flavors of the frozen dessert to choose from, a new report by Instacart has revealed the most popular ice cream in New York, as well as the most commonly purchased flavors across North America.

According to data collected from consumers in 2023, the top ice cream flavor among New Yorkers is rum raisin. As the name would suggest, the dessert consists of rum-flavored ice cream permeated by raisins, which sometimes come soaked in rum themselves.

The report determined that rum raisin is also the most popular flavor in Florida and Arkansas. Instacart's data showed that tastes appear to change over time, as reports from previous years listed chocolate and pistachio as New York's favorite ice cream.

The flavor that received the most love by state was Rocky Road, being the favorite flavor of 12 states, all located in the U.S.'s western region. For North America as a whole, the data determined that the top five flavors across the continent are vanilla, chocolate, cookies and cream, strawberry, and mint chip.