Oroton teams with July in luggage collection

The collaboration includes a co-designed tote bag and Carry On Trunk luggage.

The post Oroton teams with July in luggage collection appeared first on Inside Retail Australia.

Australian fashion and lifestyle brand Oroton has partnered with luggage label July to launch a limited-edition travel essentials collaboration. 

The collaboration includes a co-designed tote bag and Carry On Trunk luggage that feature designs and innovations from both brands. 

The co-designed tote bag, dubbed Ellis Tote, is made of premium canvas with nautical striped patterns and features Oroton’s iconic logo. It has a top zip closure, luggage pass-through band, removable crossbody strap, a large compartment for essentials, and an internal zip pocket for passports and keys.

Meanwhile, the Carry On Trunk baggage features a scuff-resistant matte polycarbonate shell, twin latch locks, SilentMove wheels, a distinctive blue striped inside, and a soft leather handle.

“Our collaboration with Oroton is a real celebration of Australian fashion brands coming together to debut something beautiful,” said Athan Didaskalou, co-founder of July. 

“With Oroton’s timeless design and July’s perfected carry-on, this collection aims to elevate one’s travel experience, offering both elegance and functionality to travellers worldwide. Bring on Euro Summer.”

The Oroton x July collaboration is now available exclusively at select Oroton and July locations, as well as online. 

The post Oroton teams with July in luggage collection appeared first on Inside Retail Australia.