HUL to sell Pureit to AO Smith

Hindustan Unilever Limited (HUL) has agreed to sell its Pureit water business to AO Smith for Rs 601 crore. Pureit, launched two decades ago, generated Rs 293 crore in FY24. The sale aligns with HUL's strategy to focus on core categories. The transaction, expected to complete in three months, requires customary closing conditions.