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Jayson Tatum’s Big Roll Continues

 LAS VEGAS, NV - JULY 10: Jayson Tatum #10 of the USA Basketball Men’s Team dunks the ball during the game against the Canada Basketball Men’s Team on July 10, 2024 at the T-Mobile Arena in Las Vegas, Nevada.  | Photo by Mercedes Oliver/NBAE via Getty Images

This guy is having the time of his life

Jayson Tatum’s epic run is not over yet: NBA championship, huge new contract, new child on the way and possibly an Olympic gold medal too.

What else is there?

Endorsements, fun and power!

Endorsements first: Tatum has new shoes with the Jordan Brand. If you can’t see it, scroll to the bottom and hit mobile version.

Second: Tatum will be the new face of a men’s fragrance called Coach for Men. Since he only spends his endorsement money and banks his Celtics checks, that means the party rolls on.

Fun: he explains how his son Deuce, now six, is going to be a “stretch four...he’s gonna be a smaller [Kristaps] Porzingis.”

Here, he discusses meeting Uncle Mike. The rest of us know him as Michael Jordan.

Power: here's how he blocks out hate, here he tells the 76ers and Knicks that although they made some good moves, they still “got to go through” the Celtics and finally, here he talks about potentially being the face of the NBA.

It’s a good life if you can get it.

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