Meet the Challenger Adtech Firms Competing to Grab Oracle Advertising Clients

As Oracle Advertising winds down--with it, contextual firm Grapeshot and media quality firm Moat--ad verification firms like Integral Ad Science and DoubleVerify are in the best position to scoop up former clients, (neither has said how many inbound leads they've had). But marketers, agencies and publishers have grown increasingly suspicious of the traditional ad verification...