Gen Z’s blue-collar influencers are spilling the tea on jobs in the trades
![Gen Z’s blue-collar influencers are spilling the tea on jobs in the trades](https://images.fastcompany.com/image/upload/w_1280,q_auto,f_auto,fl_lossy/wp-cms-2/2024/07/p-91156225-blue-collar-jobs-tiktok-social-media.jpg)
Jobber’s head of community believes that younger tradespeople sharing their journeys on social media can inspire the next generation of essential blue-collar professionals.
Is social media going to inspire the next generation of tradespeople? Help end the stigma surrounding trade school? Make blue-collar careers the cool choice? I’m hopeful this is happening already, and not a minute too soon given the growing labor shortage in the trades.