News24 Business | OPINION | Google AI is reshaping the digital advertising ecosystem - why now?
![News24 Business | OPINION | Google AI is reshaping the digital advertising ecosystem - why now?](https://cdn.24.co.za/files/Cms/General/d/11822/8d716250aa8344f599ff3fb130837f54.jpg)
Google has been taking incremental steps over the past year to increase the prevalence of zero-click searches, says Geoff Cohen.
Google has been taking incremental steps over the past year to increase the prevalence of zero-click searches, says Geoff Cohen.