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‘Perfect for mature skin’ Primark shoppers rave about new £1.50 beauty buy that reverses signs of ageing in 15 mins

BEAUTY buffs are racing to Primark for a brand new retinol buy that’s said to age your eyes backwards in just 15 minutes. 

The retail giant’s beauty range has rocketed in recent years – and now you can pick up a beginner-friendly retinol in your latest haul.

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Primark’s beauty range has rocketed in recent years[/caption]
Instagram/primark.beauty
Bosses say its new £1.50 retinol buy is “perfect for mature skin”[/caption]

Primark has released the anti-ageing buy as a “skinvestment”, it says. 

The PS… Skin Retinol Eye Patches contain a small – but effective – amount of retinol to make them as beginner friendly as possible. 

The patches are small, mask-like products designed specifically for the delicate skin under your eyes.

A 15 pack from Primark, containing the anti-ageing powerhouse that is retinol, costs just £1.50. 

You leave them on for 15 to 20 minutes to work their magic.

Retinol is a derivative of vitamin A and acts as a chemical exfoliant. 

It is widely used in skincare for its ability to increase cell turnover for a youthful complexion, as well as reduce the appearance of fine lines, wrinkles and uneven skin tone. 

“If eyes are the windows into the soul, you’d better take good care of them,” Primark bosses said.

“With the help of our PS… Skin Retinol Eye Patches, you can aim to smooth and plump the delicate under-eye area

“They’re ideal for those with more mature skin or anyone seeking to reduce the look of fine lines.

“These single-use eye patches are made in Korea to a vegan formula that’s concocted with retinol — a celebrated ingredient amongst skincare enthusiasts. 

“Housing 15 treatments, you’ll have plenty to keep you going.

“One final mention: you know the drill, but always follow retinol use with your favourite SPF.”

Retinol promotes faster skin cell turnover, which can help fade hyperpigmentation and dark circles over time, revealing brighter and more-even skin tone with repeated use.

What is Retinol?

Retinol is a major buzzword in the beauty industry right now...

Retinol is a chemical exfoliant that belongs to the retinoid family, a group of compounds derived from vitamin A.

It promotes the shedding of old, dead skin cells and the production of new, healthy cells. This process helps to keep the skin smooth and glowy by improving texture and tone.

By accelerating cell turnover, retinol also helps to unclog pores, making it an effective treatment for acne.

Regular use of retinol can significantly enhance the overall texture and tone of the skin. It can minimise the appearance of pores, smooth rough patches, and even out pigmentation.

Retinol also helps to fade dark spots and hyper-pigmentation by accelerating the turnover of pigmented cells and promoting the growth of new, evenly pigmented cells.

As old, dull skin cells are shed, new, healthy cells are revealed.

This gives the skin a more radiant appearance à la retinol. 

It’s imperative to use retinol at night and use SPF the day after as increased cell turnover will make your skin more sensitive and vulnerable to UV damage.

This can lead to nasty side effects like sunburn, hyper-pigmentation and premature ageing.

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