Hublot: Cyprus boutique debuts alongside Mykonos, Santorini and Capri

Making waves across the Mediterranean’s most coveted beaches and hotspots, Hublot has claimed its place in Cyprus. With the opening of its first-ever boutique on the island, Hublot has brought its summer-loving spirit to the prestigious City of Dreams Mediterranean Resort and Casino in Limassol: one of the few locations to host such a unique concept.

At the grand opening, Hublot CEO Julien Tornare was joined by Grant Johnson, CEO of City of Dreams, and friend of the brand Lior Suchard, alongside its boutique partner, Vassos Eliades Accessories Ltd. The celebration continued at “Anaïs,” Europe’s first French Gastro Club, with an exclusive party for Hublot insiders and special guests.

“Hublot has been making its mark on the Mediterranean’s hottest beaches and destinations and now Cyprus joins the list alongside Mykonos, Sicily and Sardinia. Thanks to our long-standing relationship with Vassos Eliades Accessories Ltd., we are delighted to be bringing Hublot to such an exclusive resort, where only a select few watch brands are welcomed. That’s how and why shared values and trusted partnerships make great things possible,” said CEO Tornare.

Building on the success of its Mediterranean boutiques in Mykonos, Santorini, Forte dei Marmi, Bodrum, Saint-Tropez and Capri, Hublot’s arrival in Cyprus signals a bold new chapter in its expansion, perfectly matching the island’s sun-soaked vibes and style.

Spanning 31 sq.m, the boutique embodies Hublot’s iconic Art of Fusion design, featuring modern aesthetics and vibrant Pop Art accents. Inside, Hublotistas can explore the brand’s signature collections, from the refined Classic Fusion and the audacious Spirit of Big Bang to the cutting-edge MP series, as well as the soon-to-be 20-year-old Big Bang and its bold limited editions, offering a range of colours and styles for every wrist.

About Hublot

Hublot is a Swiss watch manufacturer founded in 1980 and based in Nyon. For its first-ever timepiece, this fundamentally disruptive company combined gold with a rubber strap, in a case with a design inspired by a ship’s porthole (hublot in French). Thus, the Art of Fusion was born, blending tradition, innovation, craftsmanship, worlds and talents. It became the brand’s aesthetic and technical signature.

This identity was strengthened in 2005 with the Big Bang, which attested to an unrivalled know-how in terms of complications, manufacture movements and state-of-the-art materials. Carbon, titanium, ceramic and sapphire have been developed on this model to technical extremes.

This ground-breaking, high-quality approach to watchmaking is summed up in its philosophy: ‘Be First, Unique and Different’. It gradually led to other collections with innovative designs: Classic Fusion, Spirit of Big Bang, Shaped Collection (Square Bang and Manufacture Pieces). These draw on high levels of craftsmanship, both in terms of the materials so dear to Hublot – such as Magic Gold, brightly-coloured ceramics and sapphires – and its manufacture movements: Unico chronograph, Meca-10 and high complications such as the Tourbillon, the Cathedral Minute Repeater and the specific Manufacture Pieces movements.

Hublot’s world extends to powerful partnerships including football. ‘Hublot Loves Football’ has become the slogan at the world’s biggest sporting events (such as the FIFA World CupTM, Premier League, UEFA Champions League, UEFA EUROTM) and through its ambassadors. This love of football continues in art, design, music, sport, fine dining and sailing. Lastly, Hublot’s implication in joint environmental projects with SORAI and Polar Pod reflects its concern for the issues of the day. 

Over 135 boutiques around the world share Hublot’s fervour and values, alongside the Hublot.com e-commerce site.