The Bigger The Sweater: The chunky jumper is back, and Indian brands are knitting together cosiness, style & sustainability
Daniel Craig, transitioning from his James Bond persona, now features in Loewe's Fall-Winter 2024 campaign with a new playful style. Chunky knitwear is a key element. Handknits are gaining popularity globally, and Indian brands like Kilmora, Margn, and Peoli are leading the trend with sustainable, creative designs that blend tradition and modernity.