Anti-abortion PAC launches $2M ad campaign across battlegrounds

The prominent anti-abortion group Susan B. Anthony (SBA) Pro-Life is launching a $2 million digital ad campaign across battleground states to counter Democrats’ push to expand access to abortion.  

The partner PAC associated with SBA said the ads will run in Arizona, Georgia, Montana, North Carolina, Pennsylvania, Wisconsin and Ohio. They attack Vice President Harris as well as Democratic incumbent Sens. Sherrod Brown (Ohio) and Jon Tester (Mont.) for going “way too far” on abortion rights. 

The ads claim most Americans favor some kind of limit on abortion and accuse Democrats of being out of touch with the people they represent. 

“Democrats down the ballot stand in lock step with Harris’ all-trimester, no-limits agenda, in contrast to GOP candidates who support the right of states to pass commonsense limits and provide real options for moms in need,” SBA President Marjorie Dannenfelser said in a statement.  

Democrats are facing an extremely difficult Senate map in November, as candidates across red states fight to hold their seats. In most states, they are leaning heavily on abortion.  

Many of the battleground states are also voting on ballot measures to constitutionally protect abortion rights, which Democrats are banking on to increase turnout among their voters. 

Since the U.S. Supreme Court ended Roe v. Wade more than two years ago, abortion rights have won in every state where they’ve been on the ballot. Republicans have largely tried to avoid abortion and focus on issues like the economy, crime and immigration, much to the dismay of organizations like SBA.  

Abortion rights are fueling tens of millions of dollars in advertising this election cycle across candidates and ballot measures. SBA and its affiliated entities have pledged to spend $92 million.