Sazerac to introduce bourbon lineup in India, a priority market for American liquor maker
Sazerac, a US-based spirits company, will expand its bourbon whiskey offerings in India. The company sees India as a key growth market. It will partner with John Distilleries Ltd for distribution. Sazerac aims to launch its Buffalo Trace Distillery bourbons in major Indian cities. The company recently introduced Weller Kentucky Straight Bourbon Whiskey in Mumbai.