Best Black Friday deals: 147 stellar picks after price-checking thousands
When you buy through our links, Business Insider may earn an affiliate commission. Learn more
Sebastian Soto/Business Insider
After a day of sifting through the sales to find you the best Black Friday deals, time is starting to run out in the year's biggest annual money-saving event.
We'll continue to update this guide through the weekend, but just be aware that many of these deals could end at midnight PT tonight - if stocks last that long. To be honest, we expect many of them to stay live throughout the weekend and through to the end of Cyber Monday early next week. But there's no guarantee, so we think you'd be best heading to the checkout before those beautiful bargains potentially turn into over-priced pumpkins at midnight.
Best Black Friday deals 2024
Bookmark us or leave this tab open on your browser, as our team is updating this article around the clock this weekend. Look out, though; some of the best deals will sell out long before Black Friday itself ends.
Black Friday Apple deals
The official Apple store aside, Apple products are regularly on sale, but things often get even better on Black Friday. The excellent AirPods Pro 2 have never been cheaper, and the newest base iPad is an excellent price if you've been considering upgrading an older model. Verizon would very much like you to pick up an iPhone 16 as it's throwing in some freebies if you sign up for an unlimited plan.
Black Friday streaming deals
Let's bring back those times when your monthly streaming costs streaming were way cheaper than old-school cable per month. Some highlights include Disney Plus Bundle Duo or Max for only $3 a month. I just bought both - that's winter solved.
Black Friday tech deals
From smartphones to smartwatches, there's plenty of tech to save on for Black Friday. It makes now a good time to upgrade your own devices or get a gift for a loved one before Christmas. We'll be keeping tabs on the best of the best below, including Samsung, Google, Kindle, Echo, and more.
Black Friday TV deals
Looking to upgrade your home theater? Black Friday is the time to do it. Top models of varying sizes from brands like Samsung, LG, and Hisense are already down to incredible lows.
Black Friday mattress deals
Don't cheap out on a mattress — that's a decision you'll have to live with every single night. Instead, consider shopping these Black Friday mattress deals to get an incredible bed at a rare low price. Brands we love, including Saatva, Leesa, and Big Fig, are holding the best sales we've seen in months.
Black Friday style deals
Whether you're revamping your entire wardrobe or just want a few key pieces to style around, these Black Friday fashion deals have you covered. Right now, we're seeing a range of products on sale, from luxury cashmere to affordable staples. Don't miss the incredible ongoing sales from brands like Spanx, Bonobos, and Allbirds.
Black Friday home deals
Looking for a new couch or robot vacuum? Now is the time to buy, with Black Friday deals knocking some of our top picks down to the lowest prices we've seen all year. Some of the best deals include up to $750 off an Ergatta Smart Rower Lite and 25% off Away suitcases.
Black Friday kitchen deals
Small kitchen appliances are some of the most popularly discounted products every Black Friday, and for good reason: they make great gifts and nice home upgrades. So whether you're finally picking up your own air fryer or getting one for a family member this Christmas, these discounts are worth checking out.
Black Friday gaming deals
You don't need to be a gamer to know just how expensive the hobby can get. Between consoles, games, and peripherals, the bill really adds up. These Black Friday gaming deals are a nice way to keep your cart total low while still getting the best gear on the market.
Black Friday headphones and audio deals
A good pair of wireless headphones is an excellent companion to any workday or study session, and several different models are on sale to fit your exact needs. Whether your priority is comfort and ease or noise cancellation and audio quality, you can find a great pair on sale today.
Black Friday beauty deals
Treat yourself and your beauty routine to some upgrades this Black Friday by saving big on these essentials. If you've been eyeing a Dyson Airwrap or kit of Crest Whitestrips, now is the time to buy. Don't miss your chance to shop sales directly from brands like Fenty or Tarte.
Want more Black Friday picks across fashion, tech, home, kitchen, beauty, mattresses, and more? Take a quick look at our full list of new deals and sales articles.
Black Friday FAQs
When is Black Friday?
Black Friday 2024 officially lands on November 29, the Friday after Thanksgiving. Sales kicked off way before then, but some fresh discounts will arrive on the day itself, too.
Is Black Friday or Cyber Monday better?
Historically, Black Friday was an event reserved for in-person shopping, while Cyber Monday was an occasion for online buyers. Over the years, however, that distinction has long been lost, and the two have become very similar. Rather, Black Friday seems to herald the beginning of the holiday's best deals, while Cyber Monday marks their final day at most stores. Both are great. I would say that it's best to buy a deal you find on Black Friday because if you wait until Cyber Monday, you may find it out of stock.
In terms of offerings, Black Friday tends to be more geared toward home goods, TVs, fashion, furniture, and appliances. If you can recall the items people would fill their carts with during the Black Fridays of yore, you've got a good idea of the day's most popularly discounted items. Think toasters, video games, big-screen TVs, vacuum cleaners, clothes, and mattresses.
Cyber Monday used to be geared toward tech, and nowadays, it still carries a little bit of that influence. While most of the Black Friday deals continue on, you can also find limited-time discounts on products like PC components, gaming consoles, cameras, and computer accessories.
Again though, if you see a deal on a piece of tech you really like on black Friday, we'd hop on it as it's not guaranteed to still be there on Cyber Monday.
What should you buy during Black Friday?
Black Friday is a great event to take advantage of for gift shopping and upgrading or restocking your home. If you've been waiting for a good deal to step up your entertainment center or kitchen counter, we see all-time lows every year on our top TVs, gaming consoles, smart speakers, air fryers, VPNs, streaming services, coffee makers, and the like. With Christmas on the horizon, it's also a good occasion to shop for great gift discounts on products like e-readers, gaming accessories, headphones, videogames, iPads, and much more.
Many great savings can be had on Black Friday, making it more of a question of "What shouldn't you buy?" You shouldn't be buying products from shady brands or sellers, especially on social media, no matter how cheap they are. That's why we highlight only deals on products we've tested or researched from sellers we trust, making it easier for you to shop with peace of mind during the rush of Black Friday.
Why is it called "Black Friday"?
The name "Black Friday" hails from a stock market crash in September of 1869 caused by two investors driving up the price of gold. That, combined with a 50% drop in harvest value for corn and wheat, resulted in an all-around dark day for the economy.
Almost a century later, the name returned in the 1950s as the term for the Friday between Thanksgiving and the annual Army-Navy college football game. Law enforcement would often refer to it as such because of the longer hours they'd have to work to police the influx of traffic and shoppers during that period.
Like all popular terms, businesses picked it up for marketing purposes, attempting to rework it into "Big Friday." But it never stuck and "Black Friday" took over as the most commonly used name by the 1980s. It's a fitting name since the holiday is such a massive retail event, often moving many businesses' finances from the red into the black.