Big fat Indian wedding: Couples splurge for band, baaja, baaraat, with average budgets reaching Rs 36.5 lakh
Indians are spending big on weddings with an average budget of Rs 36.5 lakh and Rs 51 lakh for destination weddings. Costs have increased due to higher venue and catering expenses. Modern weddings focus on personalised experiences, influenced by cultural trends, and contribute significantly to the retail economy. Social media drives demand for unique and 'instagrammable' events.