How TikTok can be the secret to attract top talent in the 2025 job market

The founder of HireClix maintains that employers willing to invest in video content for recruiting will see massive dividends in the current job market.

This past year was marked by a fickle and ever-changing job market that became more competitive as the months passed. In fact, according to the Bureau of Labor Statistics, despite the average monthly job growth falling about 28% in 2024 compared to 2023, the demand for talent in industries like healthcare, manufacturing, cybersecurity, and more is still red hot and the available supply is not able to keep pace. This could be a direct result of economic uncertainty following geopolitical tensions and tech sector layoffs earlier this year, in addition to the 2024 election.