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Hanes Proposes a Resolution For Your Underwear Drawer: ‘If You Wouldn’t Flaunt It, Refresh It’

As people try to stick to New Year's resolutions, Hanes has issued its own maxim for fresh starts: "If You Wouldn't Flaunt It, Refresh It." Created by agency of record Special U.S., the brand's new campaign calls out people's habit of wearing undergarments well past their prime. You know: holey socks, bras with exposed underwire,...

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