Michelob Ultra Super Bowl Commercial 2026: Lewis Pullman (aka Greg) Gets Skiing Lesson from Kurt Russell!

Kurt Russell teaches Lewis Pullman (aka Greg) how to be an incredible skier in the new Super Bowl commercial for beer brand Michelob Ultra.

In the funny new ad, Lewis is seen skiing with friends, but he’s clearly the worst of them all and continuously has to buy beers for the group. Kurt sees what is happening and offers to give him lessons to make him better!

By the end, he’s a pro, and even impressing Chloe Kim and TJ Oshie.

The commercial is set to the soundtrack of Survivor‘s “Eye of the Tiger” song.

Kurt was the perfect person to star in the commercial since he’s a longtime snowbird with a home in Aspen, Colorado. He’s always there in the winter with partner Goldie Hawn and her daughter Kate Hudson!

Watch more of 2026′s best commercials that aired during the Super Bowl!