This online puzzle community has a fresh twist on battle passes
Everyone seems to want in on newspaper-style casual gaming. While The New York Times is leading the way with Wordle and its iconic crossword, major companies ranging from Netflix to LinkedIn are trying to carve out a place as well. So, when game designer Zach Gage, cofounder of the Hearst-owned site Puzzmo, started exploring the space, he knew the project needed more than great games. He says the goal was to “design a website that isn’t just links to games but is in fact a deeper community experience.” That’s why Puzzmo launched last year with a handful of titles and multiplayer features like leaderboards.
Now both of those aspects are expanding with a new game that’s also introducing new ways to play — inspired by some of the biggest...