Watch: Bloody, Explosive New Trailer For POV Action Flick 'Hardcore Henry' Starring Sharlto Copley

After earning considerable attention for directing the action-packed, POV "Bad Motherfucker" music video for Biting Elbows, director Ilya Naishuller landed a feature film gig, and at first, his idea was to simply expand his video concept to a feature length format. But as he told TIFF Midnight Madness last fall, the idea for what would become "Hardcore Henry" soon changed.

" 'Hardcore' was at first, an 80 minute music video. That changed when I got to about page two of the script and realized how bored I am with it already. I tossed the music video idea aside and began writing a proper script (all told from the first person) and came up with a basic pitch for a character that I then asked [producer] Timur [Bekmambetov] to consider getting a name actor for. He asked me who I was thinking of, and I said Sharlto Copley. He got me in touch with him and I basically pitched Sharlto the idea and said that if he's interested in being a part of this...