NCAA bans Oklahoma State's use of QR codes on helmets

(Photo credit: SARAH PHIPPS/THE OKLAHOMAN / USA TODAY NETWORK)
The NCAA put a lid on Oklahoma State's attempt to put QR codes on players' helmets this season.

The Cowboys' athletic department made headlines when it announced its intention to use the QR codes, which linked to the program's NIL fund. The hope was to spur donations via television broadcasts.

The NCAA clarified Saturday that QR codes serve as "advertising a