Olympians slam 'shameful and regressive' campaign to 'keep girls in sport' featuring Team GB rugby players in lingerie
![Olympians slam 'shameful and regressive' campaign to 'keep girls in sport' featuring Team GB rugby players in lingerie](https://i.dailymail.co.uk/1s/2024/07/02/17/86839003-0-image-a-4_1719936932357.jpg)
The brand cited a Women in Sport survey in 2022 which found nearly half of girls drop out of sports after the age of 13, with self-belief and body image seen among the key factors.