Việt Nam promotes tourism brand to realise target of 25 million int’l arrivals in 2026

Việt Nam's tourism sector recorded strong growth in 2025, welcoming nearly 21.2 million international tourist arrivals. Asia remained the largest source market, accounting for 78.6 per cent of arrivals, with Southeast Asian countries and major Asian markets continuing to post robust growth. HÀ NỘI — Việt Nam will step up promotion of its national tourism brand...