Secrets of Multilevel Marketing’s Top Sellers

Multilevel marketing companies know them, too, and they count on their army of sellers to turn their friends, family, and social networks into buyers. In general, this is how multilevel marketing (sometimes called direct marketing) companies are structured: Aspiring sellers (often referred to as consultants or stylists) buy into a company either through purchasing inventory they then have to sell or through an educational program after which they are required to meet monthly, yearly, or quarterly sales goals. Most also have “team leader,” “coach,” or “mentor” aspects to the business, whereby consultants build teams of sellers and a percentage of their team’s profits trickle up.