TV Ratings: Rio Games Take Silver with 27.5 Million Average for Competition Coverage
Olympic fatigue set in on Saturday night as NBC’s broadcast of the Rio Olympic games hit its lowest ebb with the final night of competition coverage. NBCUniversal said the 15 days of competition overall averaged 27.5 million viewers, according to its total audience delivery (TAD) tracking system that incorporates broadcast, cable and digital ratings. Per... Read more »